Mobile Marketing Headway: Are You Left Out of Your League?
small business administration
A New Approach, a Big Shift
The concept of mobile marketing sounded out of this world just a few years ago. Today, even the giants of the food and beverage industry, health, finance, and hospitality have dipped in the pool of mobile advertising. Interactive marketing groups are now adopting this concept after seeing that businesses who are making use of this powerful marketing approach are heading towards a prosperous direction. It was reported that a total of 58 million mobile subscribers were exposed to mobile marketing in February of 2008. Considering this figure only comprised 23% of 2008′s mobile subscribers, the number of subscribers has spiked dramatically over the last 5 years.
A Shift More Than You Can Handle
Some of the first marketers who embraced the concept of mobile marketing are soaring high and reaping the fruits of a high “Return of Investments”. It is through this approach that spending shifted faster and swifter than all the industries could handle. This is inevitable since almost everyone owns a cellular device in this technology-driven world and makes use of it in everyday tasks. The explosions of mobile marketing users, especially those who have used effective mechanism alongside the approach, have established a better and stronger interaction with its patrons as well as new prospects.
Mobile Marketing: Delivering Brand Messages
In all forms of marketing approach, it boils down to one big question: how can marketers profit from using mobile devices? It’s simple. Mobile marketing reaches and delivers company brands more conveniently and efficiently, at a lesser cost. The majority of successful businesses using the approach know what to do, who to approach, and when it is the right time.
Mobiles Apps and Games – Out with the so called portable video games that require you to sit at home and in with mobile apps and games. This is where you can benefit from mobile marketing. Your love for a certain game is now carried over in the latest mobile devices. The predicted revenues of mobile apps and games have globally exceeded those of traditional consoles as well as handheld gaming systems.
GPS/Locators – Nothing is more of a convenience than being able to easily locate a business with just a touch on your mobile. For consumers, convenience is synonymous with savings in terms of money and time. Finding the location of the nearest coffee shop, bake shop, restaurant, hotel, and other local or international business works best for everyone and this is what cellular marketing provides.
SMS/Text Messaging- Whoever says SMS campaign is an ineffective means for brand marketing, is still living in the past. Even the simplest and oldest phone unit that people use can still send text promos, and the consumer can still respond right away. This widely-adapted practice of text messaging generates positive results.
Androids, iPhones, and Smartphone changed it all- High-tech mobile units’ users explore the cellular world 5 times more by mobile TV and/or videos. The radical increase in user interface of media consumption is a result of improved mobile devices.
The reality is the world of mobile marketing is comparatively a large room where various competitors are peddling to be on top. However, with innovative media and growth of mobile devices you too, can take part in the action and be victorious. With the various mobile app reseller programs on the market today, getting in on the action has never been easier.
My name is Bill Holton I’m the founder of Mobile Site Depot and Co Founder of Appznation. We have helped countless people over the last year in becoming successful mobile marketers,and I can show you how you can Earn $ 60,000 to $ 100,000 or More in 2013 Using a Totally New Business Model In An Explosive Market.
Category: Small Business